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In der Presse


August 10. 2000

 


HARVARD GRAPHICS SOFTWARE-PAKETE VON SPC/VIZACOM SIND TEIL EINER LIDL-KAMPAGNE

DAS SOFTWARE-BUNDLE WIRD IN RUND 2.000 LIDL-LÄDEN IN DREI LÄNDERN ZU EINEM EINMALIGEN SONDERPREIS ANGEBOTEN

Teaneck, New Jersey - August 10, 2000 - Vizacom Inc. (NASDAQ:VIZY), -ein interaktiver E-Commerce Solution Provider und Software Publisher hat bekannt gegeben, dass zwei Produkte der Harvard Graphics Produktlinie für eine großangelegte Sommer-Kampagne der Handelskette Lidl Stiftung & Co. KG, einem der europäischen Marktführer im Lebensmitteleinzelhandel, ausgewählt wurden.

Lidl wird Harvard Graphics Print & Publish, ein Desktop-Publishing-Produckt, sowie Harvard Graphics Draw, ein Digital-Design-Paket, in schätzungsweise 2.000 Filialen in Deutschland, Österreich und der Schweiz als Bundle vermarkten!

The promotion is expected to start in August and last six to eight weeks. Lidl, a food goods company that operates more than 3,000 stores in ten European countries, typically runs limited promotions of consumer products that meet its criteria of recognized brand presence, product excellence, and broad market appeal.

"Although Vizacom's primary business is providing professional Internet solutions to e-businesses, the international presence of our historical software business continues to be a leveragable asset that supports the growth of our international operations," said Edward Proctor, chief technology officer for Vizacom. "We have found that the familiarity many Europeans have with the Harvard Graphics name often lends credibility to Vizacom in its discussion with interactive companies that it may target for acquisition. Our product selection for one of Lidl's promotions highlights this credibility and technology expertise."

Vizacom is one of the world's ten leading international software publishers, according to the industry publication Soft-Letter. Based on unit sales between January to May 2000, Vizacom is Germany's second largest publisher of business graphics software, according to GFK, a German-based technology research firm.

Vizacom publishes and markets the Harvard Graphics and Serif product line of desktop publishing, presentation graphics, and other "visual communications" software products through its Software Publishing Corporation and Serif subsidiaries, which operate in the U.S. and Europe. For more information on the Harvard Graphics product line, visit www.harvardgraphics.com.

About Vizacom Inc.
Vizacom Inc. is a provider of interactive e-commerce solutions for e-businesses and a developer of award-winning software products. In addition to Vizy Interactive Inc., Vizacom also operates Dialog24, a multinational, multilingual web-enabled call center intended to promote relationships between businesses and their customers, vendors and other third parties. Additionally, Vizacom publishes the Harvard Graphics® and Serif graphics software product lines, and operates VisualCities.com. Vizacom is headquartered in New Jersey and operates in the U.S. and Europe. For more information, visit www.vizacom.com.

Safe Harbor
Matters set forth herein may include forward-looking statements involving risks and uncertainties that could cause actual results to differ. Potential risks and uncertainties include, but are not limited to, the market acceptance and amount of sales of the Company's interactive e-commerce services and solutions, and software and hardware products; the Company's ability to expand into the markets for Internet-related services, including e-commerce solutions and web-enabled customer service; the Company's ability to develop, acquire or license marketable products, services and successful businesses; the Company's ability to support the growth of its businesses; the Company's ability to integrate or coordinate the operations of its businesses; the Company's ability to integrate or coordinate the services provided through its interactive and e-commerce companies; the Company's ability to hire, train, motivate and retain employees; the competitive environment within the Company's industries; the Company's ability to raise additional capital; the success of the Company's VisualCities.com Internet commerce network; and the extent that the Company's direct marketing operations achieve satisfactory response rates. Investors are directed to consider other risks and uncertainties as discussed in documents filed by the Company with the SEC.

Trademarks
Die Harvard Produktlinie ist eine Gruppe von Produkten, die keinerlei Verbindung mit der Harvard Universität haben. Alle Warenzeichen sind Eigentum der jeweiligen Besitzer.

Presse-Kontakt:

Markus Y. Soffner
Public Relations
089-79097-35 FON
089-79097-99 FAX
markus.soffner@mediagold.com